Persuasion MCQs

Persuasion MCQs

The following Persuasion MCQs have been compiled by our experts through research, in order to test your knowledge of the subject of Persuasion. We encourage you to answer these 30 multiple-choice questions to assess your proficiency.
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1: When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s

A.   Essential information

B.   Limited Options ; Either/Or

C.   Unique claim

D.   Transfer

2: A discussion adhering to parliamentary rules of proposition between two opposing sides

A.   Pathos

B.   Debate

C.   Ethos

D.   Claim

3: Facts - figures - numbers - graphs - charts - polls - surveys

A.   Statistical evidence

B.   Proposition of value

C.   Opinion

D.   Plain folk

4: The generally held opinion held prior to the debate

A.   Begging the Question/Assertion

B.   Opinion

C.   Propaganda

D.   Status Quo

5: Evidence supporting the team's position or used to denigrate or defeat the opposing view

A.   Proof

B.   Non sequitur

C.   Logos

D.   Ipse Dixit

6: An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat

A.   Syllogism

B.   Post Hoc - Ergo Propter Hoc

C.   Straw man

D.   Denotation

7: The dictionary definition of a word

A.   Emotional appeal

B.   Proof

C.   Ipse Dixit

D.   Denotation

A.   Post Hoc - Ergo Propter Hoc

B.   Pathos

C.   Snob appeal

D.   Reason

9: An expressed opinion - statement - or point of view

A.   Syllogism

B.   Proposition

C.   Claim

D.   Fact

10: A suggestion that is offered for consideration or acceptance

A.   Proposition

B.   Evidence

C.   Avant-farde

D.   Bias

11: Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family

A.   Slippery Slope

B.   Unfinished claim

C.   Transfer

D.   Basic rhetorical questions

12: To reduce complex matters to an either/or logic

A.   Basic rhetorical questions

B.   False dichotomy

C.   Propaganda

D.   Enthymeme

13: Appeal to an unqualified expert

A.   Denotation

B.   Post Hoc - Ergo Propter Hoc

C.   Persuasion

D.   Ipse Dixit

14: Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik

A.   Limited Options ; Either/Or

B.   Unique claim

C.   Post Hoc - Ergo Propter Hoc

D.   Evidence

15: Does not acknowledge the possibility of a neutral position

A.   Lesser of Two Evils

B.   False dichotomy

C.   Fallacy

D.   Limited Options ; Either/Or

16: A fact that may be used to infer another fact

A.   Proponent

B.   Unique claim

C.   Circumstantial evidence

D.   Evidence

17: Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified

A.   Avant-farde

B.   Reason

C.   False Analogy

D.   Propaganda

18: An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness

A.   Perception

B.   Straw man

C.   Nonessential information

D.   Ethos

19: To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position

A.   Avant-farde

B.   Straw man

C.   Testimonials

D.   Logos

20: What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?

A.   Basic rhetorical questions

B.   Burden of Proof

C.   Common cause

D.   False dichotomy

21: When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.

A.   Enthymeme

B.   Proposition of interpretation

C.   Perception

D.   Reason

22: A logical appeal or an appeal to reason (facts - statistics - and expert testimony)

A.   Logos

B.   Unique claim

C.   Begging the Question/Assertion

D.   Nonessential information

23: The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-

A.   The unspoken premises of an enthymeme

B.   Ad Hominem

C.   Avant-farde

D.   Branding

24: Statements claiming that some proposition is untrue or incorrect

A.   False Analogy

B.   Rebuttal

C.   Basic rhetorical questions

D.   Propaganda

25: Takes as evidence what it claims to prove

A.   The unspoken premises of an enthymeme

B.   Ad Hominem

C.   Transfer

D.   Circular Reasoning

26: The feelings or emotions that are evoked from a word

A.   Components of an argument

B.   Rebuttal

C.   Connotation

D.   The unspoken premises of an enthymeme

27: This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.

A.   Basic rhetorical questions

B.   Slippery Slope

C.   Transfer

D.   Branding

28: Claims attack the person and not the issue

A.   Bias

B.   Ad Hominem

C.   Proposition of policy

D.   Weasel words

29: An argument whose conclusion does not follow from its premise

A.   Non sequitur

B.   Rhetorical claim

C.   Burden of Proof

D.   Pathos

30: Questioning or proving the existence or actuality of some event - action - thing - person

A.   Physical evidence

B.   Post Hoc - Ergo Propter Hoc

C.   Weasel words

D.   Circumstantial evidence