Research Using Numbers MCQs
Research Using Numbers MCQs
Answer these 40+ Research Using Numbers MCQs and assess your grip on the subject of Research Using Numbers.
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1: Measurement devices used to locate an individual’s ranking on some attribute are called ____.
A. Scales
B. Variables
C. Boolean operators
D. None of above
2: Practitioners of a now discredited “science” based on the assumption that people’s personalities could be assessed from the size and shape of their skulls are known as _____.
A. Phrenologist
B. Physiognomy
C. Crime
D. Neuroscience
3: The process of finding out whether people (or media content) have more or less of an attribute we are interested in are called _____.
A. Measurement
B. Metric
C. Evaluation
D. Scaling
4: Numerals are labels such as street numbers that cannot be computed are called _____.
A. Numerals
B. Numbers
C. Digits
D. Words
5: Numbers assign value and relativity to phenomena.
A. True
B. False
6: Pertaining to such variables as age, marital status, income, and occupation is known as _____.
A. Demographic
B. Geographic
C. Socioeconomic
D. Firmographics
7: Nominal is based on _____ rather than scales or rank.
A. Names
B. Titles
C. Units
D. None of these
8: Scales with some measure of progression are called _____.
A. Ordinal
B. Nominal
C. Cardinal
D. Interval
9: The distance between points on a scale is called interval.
A. True
B. False
10: In measurement, refers to a scale that contains a “true” zero is known as _____.
A. Ratio
B. Proportion
C. Interval
D. Percentage
11: The process of transforming data into a simplified form, usually for computer processing is called _____.
A. Code
B. Ratio
C. Interval
D. Nominal
12: Questions that ask _____to order items according to their perceived importance or preference are called rank order questions.
A. Respondents
B. Responders
C. Participants
D. Infromants
13: An interval scale on which respondents record their reactions to statements by checking their level of agreement is known as _____.
A. Likert scale
B. Rating scale
C. Likert type
D. Lineral scale
14: A scale anchored at opposite ends by opposing words is called semantic differential scale.
A. True
B. False
15: ______ is a measure of the extent to which a test or measure performs consistently.
A. Reliability
B. Validity
C. Accuracy
D. Availability
16: A measure of whether a test measures what it is supposed to measure is called _____.
A. Validity
B. Accuracy
C. Reliability
D. None of above
17: To determine the reliability of a measure by testing and retesting it under the same conditions is called test-retest.
A. True
B. False
18: A measure of the extent to which two different coders code the same phenomenon the same way is called _____.
A. Intercoder
B. Inter rater
C. None of above
D. Both of above
19: A measure of the extent to which a test or measure performs consistently is called _____ coefficients.
A. Reliability
B. Validity
C. None of above
D. Both of them
20: A measure of whether all the questions in a question set are operationalizing the same concept and not different concepts is internal reliability.
A. True
B. False
21: A measure of whether the individual questions in a question set are ____in their results is called inter-item reliability.
A. Consistent
B. Persistent
C. Constant
D. Seagate
22: A way to determine inter-item reliability by correlating half the questions in a question set with the other half of the questions is called _____ technique.
A. Split-half
B. Split
C. Half
D. None of above
23: A measure of whether the results obtained from an instrument that you are developing match the results obtained from a known, tested instrument designed for the same purpose is called Established Measures Reliability.
A. True
B. False
24: The extent to which a measure fully represents a given concept, typically as judged by a panel of experts is called _____validity.
A. Content
B. Context
C. Index
D. Contempt
25: Validity as judged by relevant experts is called expert validity.
A. True
B. False
26: Validity as judged by a group of relevant experts is called panel validity.
A. True
B. False
27: A question or measure that appears to capture the concept it is intended to capture is called _____ validity.
A. Face
B. Content
C. Panel
D. Expert
28: Construct validity is demonstrated when the measures of one concept or construct agree with the measures of other related concepts is called _____ validity.
A. Construct
B. Panel
C. Face
D. Expert
29: A demonstrable agreement between the concept or construct you are trying to measure and other related concepts is called _____ validity.
A. Convergent
B. Construct
C. Divergent
D. Panel
30: Divergent validity is demonstrated when a measure of a construct or concept is shown to be unrelated to measures of unrelated concepts.
A. True
B. False
31: _____ validity is demonstrated when a test or measure correlates highly with some tangible, external criterion
A. Criterion
B. Construct
C. Convergent
D. Construct
32: _____validity is demonstrated when a measure correlates highly with other measures designed to measure the same construct.
A. Concurrent
B. Divergent
C. Convergent
D. Divergent
33: Predictive validity occurs when a measure successfully predicts a tangible outcome.
A. True
B. False
34: Turning an abstract into a concrete thing is called _____.
A. Reification
B. Alienation
C. Erasure
D. Thingification
35: When doing research, we typically need questions that use interval or ratio scales because they are the ______.
A. Easiest to interpret
B. Easiest scales for subjects to use
C. Most reliable measures
D. Best way to measure strength of feelings
36: A key to high intercoder reliability is thorough training of observers.
A. True
B. False
37: “Reification” refers to the problem of assuming that a measure itself is the reality it is supposed to measure.
A. True
B. False
38: Validity means that Observer A and Observer B record the same thing if they are both observing it at the same time.
A. True
B. False
39: Divergent validity means scores on a measure accurately predict “real world” outcomes.
A. True
B. False
40: Assigning numbers to things seems to lend precision to an imprecise world. Why is this true?
A. Numbers are labels.
B. Numbers assign value.
C. They never vary.
D. They are easily understood.
41: Measuring communication phenomena at the nominal or ordinal levels allows us to use statistics as a reporting tool.
A. True
B. False
42: If there is a demonstrable agreement between the concept or construct you are trying to measure and other related concepts, it means you have ______ validity.
A. Construct
B. Face
C. Criterion
D. Convergent
43: Measuring communication phenomena at the nominal or ordinal levels allows us to classify and rank them.
A. True
B. False
44: Concurrent validity means scores on a measure correlate highly with other measures designed to measure exactly the same construct.
A. True
B. False
45: The measure that indicates some level of progression is ______.
A. Nominal
B. Ordinal
C. Interval
D. Ratio
46: Measurement is the process of finding out whether people or media content have more or less of an attribute we are interested in.
A. True
B. False
47: “Expert” or “panel” validity means that a group of experts have determined that a measure is valid.
A. True
B. False
48: Ordinal measurement is basically rank ordering.
A. True
B. False
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